In the Beginning
Philadelphia and Unclaimed Diamonds have a long and ever growing history of jewelry and diamonds. Just as Philadelphia has changed and evolved over the years, so has Unclaimed Diamonds. Unclaimed Diamonds started selling jewelry and diamonds way back in 1914 by a Russian immigrant named Louis Sulkowitch, the great grandfather of the current owner, Matthew Sulby. The first store, which later evolved into what is today known as Unclaimed Diamonds, was at the corner of 9 th and Arch and was named LS Model Co (after the owners name Louis Sulkowitch).
The Family Jewelry Store Tradition Continues
When the grandfather (Henry) at about 30 years of age, left his Dad's (Louis Sulkowitch's) jewelry store to strike out on his own, he started his own jewelry store on the corner of 8 th and Market St. Unfortunately, he found too much bias against a person with a name like "Sulkowitch" from the banking community so he changed the family name to Sulby, which it remains today. By the mid 50's he was ready to grow and moved to 30 South 15 th St (the corner of Ranstead and 15 th ) next door to the famous Philadelphia landmark the Goldman Theatre. It was at this location that the jewelry store was named "Bond Jewelers".
The previous shop keeper was a tailor with the name of "Bond Tailors" and a sign on the building that read, "Bond Tailors". Money was tight and in order to save cost, the word "tailor" was simply removed from the sign and the name "Bond Jewelers" was born.
He stayed at that location until 1985 when good family fortune led him to sell the business, just 6 months before the Meridian fire, which would have surely driven him out of business had he not already left 6 months earlier.
Retirement must not have suited Henry Sulkowitch (now Sulby) because he contacted his grandson Matthew, who was working for another jeweler at the time, about starting a business offering costume jewelry. For the next 5 years they happily prospered at 108 S and 8 th St , still under the name of Bond Jewelers.
Unclaimed Diamonds Today
Henry retired again in 1992, selling the business to Matthew, who moved it-once again- to 110 S and 8 th St. It was then that Matthew started the concept of selling diamonds that had been on layaway and never claimed. The business evolved as more and more customers began identifying Bond Jewelers as the, "Unclaimed Diamond Jeweler".
On March 8 th of 1999, 85 years after his great grandfather opened the 1st store in Philadelphia , Matthew Sulby moved the business to its present location of 113 S and 8 th St. The long standing history of fairness, reliability, and honesty continued to make the business thrive. Customer loyalty was growing. With the name of Bond Jewelers no longer suitable for the primary trade (the business specialized with items put in lay away and never picked up), the name was changed to the more descriptive name of "Unclaimed Diamonds". Time and progress have not caused the jewelry store to forget its roots and become an elitist store. Unclaimed Diamonds continues the broad "open to all" friendly policies of Louis and Henry with warm welcomes to people of all walks of life. They carry a broad range of jewelry, diamonds, engagement rings and watches and today specialize in items that people put on layaway and never pick up. |
